The Benefits of Creating a Show Home

By Chris Hammond

Professionally staged home by Beau Property Home Staging. Show home lounge

Are you a property developer who thinks ‘I don’t need to create a show home because the units all sell off plan?’

How much GDV do you think you are losing out on?

In this post we’ll discuss the many benefits of having a show home – even if your development is sold before it’s built.

Creating a show home can have a significant impact on an increase in GDV because:

A show home can help to increase the value of each unit. In fact, 75% of property professionals cited that home staging increased the offer value. This is because potential buyers are willing to pay more for a property they can see and imagine themselves living in. For the same reason it will increase the number of viewings generated because more people viewing creates more competition between buyers which drives the prices up.

Home Interior Design Project by Beau Property Home Staging

So, if you’re a property developer who is yet to create a show home, we urge you to reconsider. The benefits far outweigh the cost! Not only will you increase GDV, but you’ll also make each unit more desirable to potential buyers.

What are your thoughts? What are your experiences with show homes? We’d love to hear from you.